Director Milan Luthira's latest Bollywood movie The Dirty
Picture has beaten the film Desi Boyz on the opening
day at the Box Office. But the film has failed to break the record
of the movie Rockstar, which has collected Rs 33.75 crores
net at the collection centres in the first weekend. Vidya Balan
starrer has raked in Rs 32.25 crore net in the first three days.
The Dirty Picture received an exceptional opening at
the Box Office by taking its collection to Rs 9.54 crore on Friday.
The movie improved its business further on the following days. It
collected Rs 10.78 crore on Saturday and Rs 12 crore on Sunday. The
film is expected to do well on Tuesday as it is a national holiday
due to muharram.
Talking to the IANS, Girish Johar, head of distribution, Balaji
Motion Pictures, told, "The response is fantabulous. We are doing
well in A, B, C centres. It's holding on, it is not a one day
wonder." He added, "We released the film on 1,766 screens, but the
response is such that we are adding 30 to 40 screens. Even
multiplexes are increasing the screening of the film."