This Diwali witnessed the two Hindi releases like Jab Tak
Hai Jaan and Son Of Sardar and the footfalls got
divided between these two. Despite this, Son Of Sardar,
which released on 2,000+ screens across the country on November 13,
opened to an excellent response at the domestic Box Office with its
occupancy ranging between 90% to 100%. It collected Rs 10.72 crores
nett on the first day.
Son Of Sardar showed a huge growth of 55% in its
business on Wednesday. But it had a steep fall on Thursday and
Friday due to busy days for colleges and offices. The movie was
expected to show a big jump over the weekend. However, Bal
Thackeray's death took a toll on its business on Saturday and
Sunday. The Ajay-Sanjay-Sonakshi starrer collected Rs 66.02 crores
nett at the domestic Box Office in the six-day extended opening
weekend. Its breakup is Rs 10.72 cr on Tue, Rs 16.21 cr on Wed, Rs
12.22 cr on Thu, Rs 10.12 cr on Fri, Rs 8.50 cr on Sat and Rs 8.25
cr on Sun.
Son Of Sardar showed a further drop of 50% in its
collection at the desi Box Office on Monday and its business
continued to dip throughout the week. But interestingly, its
collection was much better than that of Jab Tak Hai Jaan
on a few weekdays. The romantic comedy has added Rs 18.17 crores to
its 10-day-extended first week total Rs 84.95 crores nett. Its
weekdays' breakup is Rs 4.75 cr on Mon, Rs 4.82 cr on Tue, Rs 4.45
cr on Wed and Rs 4.15 cr on Thu.
However, Son Of Sardar, which had huge hype and massive promotions prior its release, was expected to surpass Rs 100 crore mark at the domestic Box Office in the first week. But it has failed to do so and it still need Rs 15 crores to cross this mark. Since there are no big Bollywood releases on this Friday, this movie will achieve this magic figure in the second weekend.