Prakash Jha's latest directorial venture Satyagraha
starring Amitabh Bachchan, Ajay Devgn and
Kareena Kapoor in the leads, has got a
fantastic opening at the Indian Box Office. Trade experts say that
the movie would pickup well further and set a new record with a
wonderful collection on the first day.
Prior to its release, Satyagraha has created a lot of
buzz in the media due to its theme of corruption and its effect on
people. The videos and posters have soared up the viewers'
expectations to the sky high. Ajay Degvn had appeared on a few TV
shows to promote the movie. In addition, the makers have done huge
amount of promotion for the film, which was expected to get an
Fitting to pre-release hype, Satyagraha has started with a
bang in the domestic market. The movie has registered 70% to 80%
occupancy at single screens, while multiplexes had an average of
50% occupancy in the morning and matinee shows. The movie is
expected to have a big jump in the afternoon and night shows. If it
does so, the movie would do a record breaking business at the Box
Office on its opening day.
Satyagraha has garnered mixed reviews from the film
critics, but it is heavy on star value, which would help the film
to drive an unprecedented crowd of youth and family audiences
towards the theatres. The word of mouth is expected to do a magic
for the movie at the Indian Box Office over the weekend.