Daawat-E-Ishq Box Office collection continues to disappoint us. Parineeti Chopra and Aditya Roy Kapur have always managed to be part of successful movies in their career but when the two collaborated for the very first time in Daawat-E-Ishq, the magic of the duo failed to cast a spell on the audience and therefore suffered at the Indian Box Office as well.
The film collected Rs 1.85 crores on its first Tuesday. The
total collection now stands at Rs 17.65 crores at the domestic box
The film had collected Rs 3.74 crores on Friday, Rs 4.37 crores
on Saturday, Rs 5.60 crores on Sunday and Rs 2.25 crores on Monday.
So joining the Tuesday's collection the film has still not managed
to cross Rs 20 crores making it very difficult for the makers to
recover the cost of the film.
The production house may have recovered at least a little from
the television rights, music rights and even from the promotional
tie-ups so the makers may not incur any loss but a good profit
margin would have definitely proved to be beneficial.
Both multiplexes and single screen theaters have been doing an
average business with this film. It was supposed to pick up based
on positive word of mouth but apparently it did't happen so! Guess
majority of the audiences who watched the film didn't like
So going by this, the film has very less chance of showing an
improvement in the Box Office collection. Daawat-E-Ishq's
collection was affected by Sonam Kapoor's Khoobsurat
releasing on the same day and according to trade reports the latter
film has managed to gross Rs 14 crores at the Indian Box Office and
has still not beaten Daawat-E-Ishq's Box Office
So Daawat-E-Ishq is still doing better than any other film currently running in the theaters.