Ketan Mehta's dream project which finally saw the light of day
has been beautifully filmed and is breath-taking as an art cinema.
Those of you who would value a good story will definitely like
Rang Rasiya. The fact that the team was a little late in
promoting the film has affected it in a very bad way
The film managed to collect only Rs 60 lakhs on the opening day
where as The Shaukeens which released on the same day and
is no good compared to Rang Rasiya managed to rake in Rs 5
crores all because of it's good promotional strategies. The film
opened to just 5% occupancy. Even the screen count of The
Shaukeens was far greater Rang Rasiya's screen count,
the latter released in 900 screens.
Even on the second day of the release, Saturday collections of
Rang Rasiya was just Rs 75 lakhs. A very small growth was
seen on the second day but thanks to the good word of mouth
promotion, the film managed to garner more attention on Sunday and
therefore managed to rake in Rs 1 crore.
So the three days total collections results in Rs 2.35 crores.
If you compare this with the making cost, it is very less but
seeing the improvement in Sunday's collection and hopefully with
some more word of mouth promotions the film's collections at the
Box Office may slowly increase but the movie has just one week to
recover it's making cost for on November 14th; Ranveer Singh,
Parineeti Chopra, Govinda and Ali Zafar's Kill Dil is
Detailed Box Office Collection:
Friday: 60 Lakhs (Approx)
Saturday: 75 Lakhs (Approx)
Sunday: 1 Crores (Approx)
Well, let's see if Rang Rasiya will make any significant collections at the Indian Box Office by November 14th.