The legendary Amitabh Bachchan is indeed a prime property when
it comes to brand endorsements. He has been the face of a myriad of
products and brands over the years, with the latest endorsement
being for the state of Gujarat.
Bachchan, was not too long ago, appointed as the brand
ambassador for the state. Speaking about his visit to Gujarat, on
his blog, Bachchan says, "It was still dark as we steadily made our
way through barren roads. The police pilot GP flashing its orange
rotator light ahead and behind, more security - we are just a
'rann' away from the Pak territory!! Moon was out shining at 6 in
the morning and the entire region looked surreal. There is
something uncanny about nothingness. That is what one felt as one
strutted about on the salt laden muddy terrain, the wind so harsh
even the vanity van shook and quivered."
The shoot which was carried out approximately 60 kms away for
the Indo-Pak border, which thankfully went off without much
incident as the crew returned back the same evening.