Well known actress Juhi Chawla recently did a small byte to promote the campaign, Beti Bachhao Abhiyaan (Save The Girl Child). The campaign is initiated by Madhya Pradesh Chief Minister, Mr Shivraj Singh Chauhan.
Surely Juhi with her innocent and adorable looks should be able to get across the noble message of saving the girl child. However, we can't help but wonder if Aishwarya Rai and the Bachchan family would have been a better choice for the Save The Girl Child Campaign.
Aishwarya Rai and the Bachchan family are held in high esteem in India. In fact, it won't be incorrect to say that the Bachchans' are like the 'first family' in India. Amitabh Bachchan, Aishwarya Rai Bachchan and Abhishek Bachchan have millions of fans worldwide and they would easily believe every word that they utter!
In the past, Aishwarya's Rai's campaign for donating eyes got thousands of people to donate their eyes. Amitabh's Polio ad Campaign and Cancer Awareness Campaign have positively affected the lives of millions.
Having said that, let's hope that Juhi Chawla's endeavour in Save The Girl Child Campaign is as successful as that of Aishwarya's and Big B's previous campaigns.