According to Madhur Bhandarkar, the trailer received 62,000 video views in two hours on Bollywood Hungama. He tweeted, "Theatrical trailer of Heroine has generated over 62,000 video views in two hours on Bollywood Hungama." The trailer shows a "moody, eccentric, overemotional" Mahie Khanna's (Kareena Kapoor) journey in Bollywood. Here's what our viewers' have to say about the trailer:
Trade4Movies: #Heroine trailer has 135,068 views in less than 24 hours of its release! @kareena_kapoor @mbhandarkar268.
Nikhil Advani: Brilliant promo of #Heroine. Great going Madhur. @ashesinwind the dialogues are cracking!!!
Ayush: Watched the trailor of #Heroine just now...seems Bebo is going to sweep away all the awards this time..yeh film dekhna to banta hi hai..!!
Soudha: #Heroine Trailer: #Kareena has emoted very well in every scene; be it romance, anger or sarcasm. Small glimpse of #Arjun made it perfect.
Smith: #Heroine #kareena @KareenaRKapoor1 amazing trailer even after seeing it 10 times! :)
Mem: BEBO LOOKS MILLION BUCKS !
Kareey: #heroine promo is extremly good. Kareena Kapoor was the right choice.
Heroine is delightful, bold, shocking, scandalous, sensitive, and exposes scenes behind the glitz & glamour that our film stars reside. It will take the audience on a journey to see what goes behind the closed doors of make up rooms and vanity vans. The film will get released on September 21.