Release of Badmaash Company means that Housefull did have good competition after all. Though it was expected by many that the Shahid Kapoor starrer won't be able to make much of an impact, the fact remains that it has done so indeed due to which Housefull has taken an initial hit. However, next week being pretty open with only Bumm Bumm Bole, Admissions Open and Kushti for competition, the ground is open for both Badmaash Company and Housefull to make a sustained impact. That would decide the journey of Housefull from being a mere hit to a super hit.
As has been forgotten by the entire industry, the media too completely ignored the other release of the week - Chase. With just a few lakhs coming in its kitty which won't be good enough to recover even the print and publicity cost, Chase is an out and out disaster and doesn't have much in it to make any impact on home video or satellite circuits as well. Have we seen the last of such inconsequential and insignificant films? Not yet, as one can pretty much see in the current week.