There has been a lot of buzz about Anushka Sharma's maiden production venture, NH 10. Now, it looks like Anushka is just a co producer in the film because one of titans of the industry, EROS and Anurag Kashyap's Phantom Films stepped in to produce this flick.
As EROS is financially sound enough to make this movie alone, without having other co producers, Anushka's contribution as a producer might be investing the money she gets for acting in this flick. Instead of taking remuneration for this movie, Anushka would have dared to be one of the producers of this flick.
NH 10, directed by Navdeep Singh, is a road thriller flick which features Anushka in the lead. Sunil Lulla, the MD of Eros International Media Ltd, is very optimistic about this film. Industry insiders say that it is the Anurag Kashyap camp that inspired and influenced the petite beauty to take up the responsibility of producing a flick. Her first collaboration with Anurag was in Bombay Velvet.
Producing a movie is no fun but at the same time a star can co produce a movie without having the tension of a traditional producer. If an actor doesn't take the remuneration and wants to invest that money back into his/her film, it is possible nowadays.
Not only it helps the other co-producers of the film but it gives more mileage to the flick in terms of publicity. But at the same time, the actor should also get proper information about how their money is being used in production. Anyway, a good production team like Phantom is there to help out Anushka, so we can hope that her first production venture will end up as a success story.