Friday,
August
11,
2006
New
Delhi
(UNI):
Longer
is
beautiful
in
Bollywood
these
days,
it
seems!
Westerners
may
lament
about
the
inordinate
length
of
Bollywood
films
as
the
reason
for
their
not
making
it
at
the
Oscars
but
the
recent
trend
in
Bollywood
seems
to
be
more
and
more
towards
long
films.
And
with
good
reason.
For,
recent
evidence
suggests
that
it
has
been
the
longer
films
i.e,
three
hour
or
lengthier,
that
have
turned
out
to
be
huge
blockbusters
at
the
box
office.
Infact,
out
of
the
three
blockbusters
coming
from
the
stable
of
Bollywood
in
the
last
two
months
-
Kunal
Kohli's
Fanaa,
Neeraj
Vora's
Phir
Hera
Pheri
and
'Rakesh
Roshan's
Krrish
-
two
have
been
either
three
hours
long
or
lengthier.
While
Fanaa,
at
19
reels
was
a
little
longer
than
three
hours,
Krrish,
at
18
reels,
was
nearly
three
hours
long.
While
Fanaa,
starring
superstar
Aamir
Khan
and
Kajol,
turned
out
to
be
a
stupendous
success,
earning
close
to
Rs
100
crore
in
its
eight
week
run
till
now,
Krrish,
featuring
Hrithik
Roshan
as
India's
first
superhero,
turned
out
to
be
the
fastest
money
spinner
in
the
history
of
Bollywood,
having
grossed
more
than
Rs
150
crore
in
just
six
weeks
of
its
theatrical
run,
making
it
the
third
biggest
grosser
in
Bollywood
history
after
Anil
Sharma's
Gadar
and
Sooraj
Barjatya's
Hum
Aapke
Hain
Kaun.
Before
that,
Rakyesh
Mehra's
Rang
De
Basanti,
which
turned
out
to
be
the
first
superhit
of
the
year,
too
was
close
to
three
hours
long.
Joining
the
ranks
of
these
'Longish'
Bollywood
films
is
Karan
Johar's
much-awaited
Kabhi
Alvida
Na
Kehna.
Trade
sources
reveal
that
the
star-studded
film
which
is,
even
before
its
release
on
August
11,
being
touted
as
the
next
blockbuster
of
the
year
what
with
it
having
a
big
star
cast
comprising
superstars
Shahrukh
Khan
and
Amitabh
Bachchan,
the
new
teenage
heartthrob
Abhishek
Bachchan,
the
charming
Preity
Zinta
and
Rani
Mukherjee,
is
nearly
three
and
a
half-hour
long.
The
sources
reveal
that
Kabhi
Alvida
na
Kehna
has
a
running
time
of
198
Minutes.
The
film,
which
has
been
granted
a
UA
certificate
by
the
censors,
has
a
length
of
5279.42
metres
in
22
reels,
the
sources
said.
And,
going
by
the
tremendous
buzz
that
Kabhi
Alvida
na
Kehna
has
been
creating
in
film
trade
circles
even
before
its
release,
it
too
seems
all
set
to
set
cash
registers
ringing.