By: Abid, Glamsham Friday, August 03, 2007 It seems like Aditya Chopra is not a happy man these days. Not only has he and his family been targeted by gossip mongers, day in and day out, even on the professional front, things have not been looking bright.
After the below expectations outcome of the Saif, Rani starrer, Tara Rum Pum, the debacle of Jhoom Barabar Jhoom, has shaken the Yashraj empire. As per sources, Aditya Chopra has tightened the screws on the script department of Yashraj Films.
We are also told that the low key (but systematic) publicity of the August 10 release, Chakde! India, and also its late audio release, has been done as per a deliberate strategy. The Chopras want to keep the expectations low from their offbeat Shahrukh Khan starrer and are hoping for the movie to seek its audience on its merit.