Doctor-turned-actor Anuj Saxena is turning brand ambassador for
a fairness cream for men to be manufactured and marketed by his
company Elder Pharmaceuticals. Anuj is also a restaurateur (Blue
Waters) and the CEO of Maverick, which is producing Dulha Mil
Gaya starring Shah Rukh Khan, Sushmita Sen and Fardeen Khan.
The production house also brings out a few shows on television and
would be organizing the Gold Awards scheduled to be held on
September 22 in Mauritius .
The fairness cream called Fair One Man has been formulated by
renowned beautician Shehnaz Hussain. Anuj will be seen in a TV
commercial, made by Maverick, advertising the product. Elder Pharma
had launched Fair One fairness cream for women in 2004.
thinking of casting a celebrity to endorse the brand, and someone
from my team suggested my name. We all thought over it very
seriously and finally, reached a consensus. Moreover, I am using
the Fair One Man cream daily," said Anuj. Hope the radiance on his
face shows in the advertisement.