With the competition heating up in the mobile sector, market leaders Nokia had gone in for Bollywood's global superstar, Shahrukh Khan, as its corporate brand ambassador. Based on a steady stream of ads, both in the broadcast and print media, the surge in their already buoyant sales was there for one and all to see.
However, it now appears that Nokia is not going to let the competitors rest in peace and have now roped in King Khan's Don co-star Priyanka Chopra too. As per sources, Nokia have gone in for Priyanka Chopra mainly to connect with the young and those consumers who want their sets to be stylishly attractive, like Priyanka!
Well, we are quite sure that the Don team of SRK and Priyanka will help consolidate and strengthen Nokia's position at the top further.