Numerology plays an important role in the industry. And the biggest [and most successful] names believe in it. Take the case of Singh Is Kinng, one of the keenly-anticipated films of 2008. Producer Vipul Shah's Akshay Kumar - Katrina Kaif, directed by Anees Bazmee, was initially slated for release on 15th August, but has now been preponed by one week. Yes, you read it right -- the film will hit the marquee on 8th August now.
Reason for the preponement? "Akshay Kumar and I feel the number 8 suits us well. It has been lucky for both of us in the past, which is why we decided that 8th August would be a far more appropriate date for our film," Vipul Shah tells me.
Meanwhile, August seems to be a crowded month. While Singh Is Kinng is confirmed for 8th August, the much-awaited Abhishek Bachchan starrer Drona, directed by Goldie Behl, is expected to arrive on 15th August. Also, there're whispers that Yash Raj's Ranbir Kapoor starrer, directed by Siddharth Raj Anand, is scheduled for release in August. "We are through with more than 65% of the shoot. August is what we're looking at," Siddharth Raj Anand confirms.