Not
only
does
he
make
films
with
perfection
but
aamir
khan
also
takes
his
initiatives
very
seriously.
For
the
last
one
year,
Aamir
has
been
working
hand
in
hand
with
the
Ministry
for
Tourism
to
spread
the
message
of
'Atithi
Devo
Bhava'.
This
has
been
an
honorary
commitment
that
Aamir
has
made
and
he
isn't
charging
any
remuneration
for
it.
For
him,
it's
all
about
promoting
India's
rich
heritage
and
sensitising
Indians
about
the
fact
that
we
are
hospitable
people.
The
campaign
'Atithi
Devo
Bhava'
made
quite
an
impact
the
last
time
with
Aamir
appealing
to
the
public
to
stop
defacing
national
monuments
and
to
be
cordial
to
the
tourists.
The
new
ad
films
that
Aamir
is
now
working
on
with
Rang
De
Basanti
director
Rakeysh
Omprakash
Mehra
will
be
a
bit
different.
Interestingly,
Aamir
will
be
seen
as
a
sutradhar
(narrator)
in
the
films.
Trust
Aamir
to
go
that
extra
mile
to
make
an
impact.
Whether
it's
changing
his
looks
or
adding
his
own
creative
inputs,
whatever
Aamir
does,
he
puts
his
heart
and
soul
into
it.
Only
this
time
he
would
be
asking
the
citizens
of
India
to
put
their
best
foot
forward
while
playing
the
host.