Kareena was asked to fly down to Madhya Pradesh for two days. She had to travel for 14 hours to reach Chanderi. All this while, she didn"t know where they were going and all she knew was that they had to meet Aamir. So when she received the black and gold traditional saree, like the ones the weavers used to make for the nawabs, she was overjoyed.
According to Kareena, Aamir Khan wanted her to have the saree because she is a style icon and she should promote the work of these handloom industries. The ancestors of the workers used to work for royal families. Kareena and Aamir went to the workers" homes, interacted with them and saw that they live in miserable conditions and make only about Rs. 50 while the designers borrow their work and sell it for Rs.30-40,000. Aamir has invited some of the workers to the premiere of 3 Idiots.