Activists of the Maharashtra Navnirman Sena (MNS) disrupted an ongoing photo shoot featuring Bollywood actress Amrita Rao because they thought it to be a vulgar one. The incident occurred when Amrita was in the midst of a photo-shoot for People for the Ethical Treatment of Animals (PETA). MNS activists stormed the sets and disrupted the shoot as they were informed that the Ishq Vishk actress was posing semi-nude.
Amrita later revealed it was scary incident to see a group of men barge onto the sets armed with bamboo sticks and create a scene. The crew members had to calm the MNS men explaining them the noble concept behind the shoot. The MNS members were convinced that the shoot was for charity once they saw that Amrita Rao was fully dressed. The team carried on with the shoot once the MSN activist left the set.