Karan
Johar
surely
knows
how
to
sell
his
films.
He
has
come
out
with
something
unique
for
his
latest
release
Wake
Up
Sid
starring
Ranbir
Kapoor
and
Konkona
Sen
Sharma.
If
your
name
is
Siddharth,
you
can
watch
the
film
along
with
a
friend
for
free.
The
filmmaker
said
that
they
are
going
to
hold
a
free
show
in
all
the
metros,
be
it
Pune,
Bangalore,
Mumbai
or
Kolkata,
for
people
who
bear
the
name
Siddharth
along
with
a
companion.
He
added
that
the
show
would
be
held
in
multiplexes
on
the
same
day
and
at
the
same
time.
They
are
currently
working
on
the
modalities
for
the
show.
Every
Siddharth
will
need
to
have
photo
ID
for
name
proof.
Wake
Up
Sid
directed
by
Ayan
Mukerji
had
a
great
opening,
and
it
is
expected
to
become
a
big
hit.