Note the release date of Sanjay Leela Bhansali's
Guzaarish. It's 17th November. Does it sound odd? Nothing
wrong with it, you might retort. But Bhansali and UTV are likely to
break the norms with Guzaarish, which stars Hrithik Roshan
and Aishwarya Bachchan in lead roles.
Recall Bhansali's last outing Saawariya. It opened in
the Diwali week. But Guzaarish is arriving two weeks after
Diwali this year. The reason being, Indian audiences prefer
watching light, peppy entertainers during the festive season, while
Guzaarish - although it has light moments aplenty - deals
with Euthanasia. Hence, UTV and Bhansali jointly decided to release
the film after Diwali.
Now 17th November. Well, this happens to be a Wednesday, not a
Friday. The trend worldwide is to release films on a Friday, but
since there's a big holiday in the West, its Indian release is
being timed accordingly. As of now it's confirmed on a Wednesday,
but if Bhansali and UTV have a change of mind, Guzaarish
may well arrive on a Friday.