The application was deliberately released on the International Women's Day and intends to hit out all the pervert men on the networking site. The film is taking a stand and has started a phenomenal drive against the gang of perverts.
Ragini MMS is based on the controversial MMS scandal, where the male protagonist records a sexy MMS scandals, where the male protagonist records the sexy MMS of his girlfriend. Reportedly the film is partly fact and partly fiction and has been inspired by a real-life incident of Ragini.
No one can beat filmmaker Ekta Kapoor when it comes to unique marketing strategies. As a promotional strategies for her upcoming controversial film Ragini MMS, Ekta has launched a cool application called 'Punch the Pervert' on the social networking site Facebook.