Imran Khan's unique publicity for Ek Main Aur Ekk Tu

Actor Imran Khan has found a novel way to market his forthcoming film Ek Main Aur Ekk Tu. The budding Bollywood star will be sharing a video travelogue of the promotional tour with everyone across the world. Through this, he will share his experiences while promoting his forthcoming film Ek Main Aur Ekk Tu across the nation and abroad.

Imran Khan will be traveling to Dubai, New York, the UK and six Indian cities and will be documenting his journey and uploading it to Dharma Production and UTV's YouTube account. Producer UTV Motion Pictures' press statement reads, “Ek Main Aur Ekk Star is a unique experiment by Imran that will capture the highs, the lows, late nights, pre-dawn scrambles for flights, the ecstasy, euphoria, stress and the struggles that Imran experiences."

However, the romantic-comedy film, which features Imran and Kareena Kapoor in the lead, will release on February 10. Each video of Imran Khan will be shot, edited and uploaded on the trip and it will be an honest account of life on the road.