Farhan and Ritesh are going all out to promote their upcoming film Fukrey. This is the first film of Excel with newcomers and hence the producers are going all out. They had a grand music launch at a college in Delhi, Atmaram Santandharam college which is known for their notorious students. Ritesh and Farhan has also agreed to enter the college premise on horses.
This decision was taken as the first shot in the promo, where the two boys - Hunny and Choocha enter in college on horses. However, at the last hour, they took a call that the cast should enter on horses where as Ritesh, Farhan and the director Mrigndeep Lamba entered riding bicycles.
The cast Pulkit Samrat, Varun Sharma, Manjot Singh and Ali Fazal entered on horses, whereas the girls Richa Chadda, Priya Anand and Vishakha Singh danced to the dhol beats.
The music launch had LIVE performance by Ram Sampath, Ajmad and Sona Mohapatra.