After Aishwarya Rai Bachchan, actress Kareena
Kapoor has become the brand ambassador of a jewellery retail
chain. As per the reports, Bebo has been signed up as the
ambassador of jewellery retail chain Malabar Gold & Diamonds.
Talking to the IANS, Ahammed, chairman, Malabar Group said, "She
symbolises contemporary India and represents the emerging youth of
this country. Her presence in our communication will enhance our
brand equity and will help us to move seamlessly into the northern
Indian market, which is our focus for the coming years."
On the other hand, Kareena said that the brand has become
synonymous with style, design, beauty and trust. In the coming
months, 40 outlets of the brand are expected to open. Out of this,
20 stores will be located in north India region.