After
Aishwarya
Rai
Bachchan,
actress
Kareena
Kapoor
has
become
the
brand
ambassador
of
a
jewellery
retail
chain.
As
per
the
reports,
Bebo
has
been
signed
up
as
the
ambassador
of
jewellery
retail
chain
Malabar
Gold
&
Diamonds.
Talking
to
the
IANS,
Ahammed,
chairman,
Malabar
Group
said,
"She
symbolises
contemporary
India
and
represents
the
emerging
youth
of
this
country.
Her
presence
in
our
communication
will
enhance
our
brand
equity
and
will
help
us
to
move
seamlessly
into
the
northern
Indian
market,
which
is
our
focus
for
the
coming
years."
On
the
other
hand,
Kareena
said
that
the
brand
has
become
synonymous
with
style,
design,
beauty
and
trust.
In
the
coming
months,
40
outlets
of
the
brand
are
expected
to
open.
Out
of
this,
20
stores
will
be
located
in
north
India
region.
IANS