Go Goa Gone is being promoted as India's first zombie film and will see Saif as a Russian mafia, who is also a zombie-hunter. "By having a superstar mainly we will be able to reach out to more people. Somebody sitting somewhere far away will come to watch the film because of Saif. But the film also depends on its content and then on Saif," the director duo told PTI.
"For this film, we felt the difference of having a superstar. I think a superstar initially helps in bringing audience to theatres for a film like this," he said. Saif's new look in the film has taken many by surprise. The actor is seen in an all-blonde look, beefed up, got tattoos painted on his body and learnt to speak Russian language.
"He is a Russian mafia, arranges rave party. So Saif has been given that kind of look...beefed up, blonde look, tattoos, etc. To try this look, the credit goes to Saif as he had the guts to do something that is radically different," the duo said.
The Nawab of Patuadi was the first and only choice for the director duo. Co-produced by Saif Ali Khan, Go Goa Gone is a story about two friends played by Kunal Khemu and Vir Das, who travel to Goa with another friend Anand Tiwari. When the trailer of the film was launched online, it got over two million hits and both the directors are quite happy about it.
"When we launched the trailer, we were anxious as the concept is new. Our friends have liked it but we were waiting for the reaction of outsiders. But we are now really happy looking at the response. It is very encouraging," the duo said.
"Initially, the film is a comedy. There is an edge in the film and that is brought by zombies. All those who know about zombies can enjoy the film, while those who have no clue about it will also enjoy. There is no need to learn or know what zombies are," they added.