YRFs explores an innovative idea to promote their upcoming film,
Taking the double role one notch higher... YRF came up with a
unique idea that Arjun will do promotions also in double role i.e.,
Arjun interviewing Arjun on news channels. The media found it a
little difficult to believe as it was an unusual request. The
director Atul Sabharwal also supported the thought and volunteered
to explain the technicalities to the channel's team.
Kapoor himself worked on the script and penned down questions
and answers for this interview. After the interview was put
together, it was looking very unusual and interesting.
The makers have been receiving very positive response for the
film. Arjun Kapoor's performance has been loved in the double role
avatar. Nobody can believe this is Arjun's second film as he has
performed so brilliantly. His performance and characters have
etched out very sharp... So much so that the trailer manages to
establish the characteristics of each character.