Splash
Fashions
has
roped
in
'Jannat
2'
fame
actress
Esha
Gupta
as
its
new
brand
ambassador
for
the
Indian
sub-continent.
Headquartered
in
Dubai,
Splash
is
Middle
East's
fashion
retailer
and
part
of
the
Landmark
Group,
which
is
retail
conglomerate
in
the
Middle
East,
India,
Pakistan,
Sri
Lanka
and
Africa.
The
actress
will
feature
in
their
campaign
scheduled
to
roll
out
later
this
year.
"They
are
an
iconic
brand,
known
internationally
and
in
India
for
offering
the
latest
global
fashion
trends.
I
feel
their
collections
are
quite
reflective
of
my
fashion
sensibilities," Esha,
who
was
last
seen
in
'Humshakals',
said
in
a
statement.
Kalyan
Kumar,
COO,
Splash
Fashions
India
Pvt.
Ltd.,
feels
Esha
is
the
right
choice
to
endorse
the
brand.
He
said,
"An
actor
of
immense
potential
and
beauty,
Esha
is
known
for
her
keen
sense
of
fashion
and
represents
today's
fashion
conscious
woman.
"A
fashion
icon,
Esha
perfectly
embodies
the
youthful
and
vibrant
spirit
of
Splash
thus
making
her
the
best
fit
for
the
brand."