Humshakals unveiled the digital motion poster a few weeks back during India-Pakistan T20 match. The theatrical promo of the film would be launched online across all channels this wednesday, ie: tomorrow.
"The motion poster was just a teaser of sorts and now with the
film nine weeks away, there would be enhanced momentum in the
film's promotion starting wtih the theatrical trailer," a source
Humshakals is going to be a super duper blockbuster
"It is a fast paced promo with something happening practically
every moment. It is rip roaring, colorful and vibrant. The very USP
of seeing Saif Ali Khan, Riteish
Deshmukh and Ram Kapoor is well projected here. Moreover, for
those looking for glamour quotient, Tamannaah Bhatia, Bipasha Basu
and Esha Gupta make for an enticing appearance too. Just wait and
watch", reveals an insider.
Khan has taken lot of pains in bringing the promo perfect to
the T and make it successful.
"I had to," says Sajid, "My promise to the audience is '9 Times
The Fun' and for that I had to work at least 9 times harder on the
Producers Fox and Vashu Bhagnani are sure too about the promo
getting a big hit before the film releases in June 2014.