Lakme's brand ambassador Amrit Maghera is playing the lead role in the upcoming Bollywood film Mad About Dance.
Amrit, who was tagged ‘One of the most promising new-comer actresses this year' by Harpers Bazaar is a professional model-turned actress of Indian, English and Scottish origin. She will be seen in a lead role for the first time.
She signed a five year contract with Lakme after being scouted on the sets of a film in Mumbai, while working as a back-ground dancer. She was soon seen on billboards all over and several endorsements and other opportunities soon followed.
Amrit was then seen in a Chivas ad with Arjun Rampal. Her versatile looks and ability to speak fluent English and Hindi allowed her to play roles across the board.
Not only is Amrit an actress and a model, but also a professional singer and dancer. She has danced for the likes of Guns n Roses and Kanye West and has sung the lead vocals and danced in M.A.D- an out and out dance film. It is written and directed by Saahil Prem, who will also play as the male lead in the film.