SHOCKING: Vidya Balan Again Skips The Promotional Event of SKSEP

This is the second time Vidya Balan skipping the promotional event of her latest flick 'Shaadi Ke Side Effects'. She was supposed to attend a promotional session at Radio Mirchi with Farhan Akhtar who plays her husband in Shaadi Ke Side Effects but reports are such that she didn't attend the program as planned earlier.

Earlier, Vidya skipped a promotional event of Shaadi Ke side Effects, due to reasons best known to her. Shaadi Ke Side Effect is directed by débutante Saket Chaudhary and features an ensemble cast including Farhan Akhtar, Vidya Balan, Ram Kapoor and Vir Das.

The movie revolves around a young couple who struggles to find a good rhythm in their marriage. Earlier, Vidya was very excited about this project and made headlines by actively involving in the costume designing for her role. Director Saket Chaudhary also said, "Styling Vidya in the film was relatively easy since she knew her character inside out and knew exactly the kind of clothes to wear in every situation in the film. Her inputs took the character to an all new level."

Vidya was also known for going all out to help director Saket Chaudhary to manage the child actors on the sets. He said, "Vidya's sister has twins and she has seen it all when it comes to raising them. In a way, she has encountered it up, close and personal on how it is like to be a parent. She gave me a couple of ideas of what it means to a woman to have a child and family."

The reason for Vidya not appearing to promote her latest flick is not known to anybody! Not even to the regular guys in the gossip section. Shaadi Ke Side Effects is scheduled to hit screens on 28th Feb and the producers expect a huge business because Vidya and Farhan are pairing up for the first time.