Badlapur directed by Sriram
Raghavan is all set to release this Friday (Feb 20). Team
Badlapurisbusy promoting the
film. Varun Dhawan and other actors of the film
were in Bangalore recently to promote.
What does Varun Dhawan think about the city? Read on to know
about his views.
Varun Dhawan says that the film's marketing team should be
innovative in a multi-city promotional tours of a film.
"We improvise depending on each city. For instance, if the
people in Delhi are mad about commercial cinema, Bengaluru is more
young and loves its technology. Everyone is on these apps. Also,
the city is a rocker city; people don't like typical desi numbers.
This is why I specifically chose to perform the Jee Karda track
here," Varun says.
Varun has also actively involved himself in marketing. He says,
"I actively give suggestions. For Badlapur, I suggested
the 'five badlas people want to take' contest online. I also try
and see if I can pick up a few local words when I visit each
Fans are waiting eagerly to watch the movie and make it a big
hit at the box office.