McConaughey launch his own beachwear line

Washington (ANI): The latest celeb entering the clothing business is Matthew McConaughey, who is gearing up to launch his own line of beachwear and other beach accessories. The Hollywood hunk is developing his own line of casual beachwear named j.k. livin, which stands for "Just keep livin."

The line will include T-shirts, swimsuits, flip-flops, bandanas and more, reports People.

According to his rep, the line of swimwear and beach accoutrements will be available on his website Matthewmcconaughey.com starting this summer. Meanwhile, McConaughey is expecting his first child with girlfriend Camila Alves.