The mag donates the profit from its subscriptions to ToyBox International, a charity that works to improve the lives of sick and disadvantaged children in Australia, and for whom Finch is an ambassador. "Hopefully it will help sell magazines and raise more money for the charity. It is a beautiful shoot. The theme was about celebrating the female form," her manager David Malina said.
Malina said Seven had approved the shoot. "Seven loved the shoot. They were completely across it," he said. A Seven statement said: "We are Rachael's biggest fans. We are supporters of everything she does."