DONT MISS IT! Angry Birds Movie Has A Surprise At The End Credits!
News
oi-Nirmalraj
By Nirmalraj
Talk
about
innovating
the
movie
going
experience
and
connecting
multiple
worlds
with
it.
Or
simply
a
unique
way
to
market
your
stuff
in
the
movie!
The
makers
of
Angry
birds
wants
the
audience
to
pop
their
phones
and
point
them
towards
the
screen
during
the
end
credits!
For
those
of
you,
who
does
that,
you
have
a
surprise
waiting
said
the
makers.
Rovio
Entertainment
is
said
to
drop
a
code
in
the
credits
of
the
upcoming
animated
film,
that
will
enable
the
users
to
unlock
an
exclusive
level
for
a
new
pinball-inspired
game
called
"Angry
Birds
Action!"
"It's
really
about
continuing
the
story," said
Miika
Tams,
vice
president
of
games
at
Espoo,
Finland-based
studio
Rovio.
"Everyone
is
usually
distracted
after
watching
a
movie,
but
we
wanted
audiences
to
be
distracted
by
wanting
to
go
back
into
the
game."
The
code
will
unlock
a
unique
level
in
the
piggy
islands
which
can
only
be
unlocked
by
zapping
the
code
which
is
displayed
at
the
end
of
the
movie's
credits.
"This
takes
place
after
the
movie
is
over,
so
it
won't
disturb
the
actual
movie-going
experience," said
Mikael
Hed,
Executive
Chairman
at
Rovio
Animation
Studios.
"When
we
were
coming
up
with
the
concept,
we
thought
about
something
like
this
happening
during
the
movie,
but
we
decided
that
would
be
totally
disrupting."
Similar
codes,
will
also
be
made
available
in
the
Angry
Birds
merchandise
and
marketing
materials,
the
codes
when
scanned
will
unlock
various
freebies
like
power-ups,
mini-games,
animated
clips
and
augmented
reality
content
in
'Angry
Birds
Action!' and
there
are
a
total
of
24
such
codes
spread
across
the
merchandise
and
other
Angry
Birds
goodies.
Fly
faster
and
gather
them
all!
"Angry
Birds
Action!" is
scheduled
to
launch
this
week
for
Android
and
Apple
devices.