Fully
aware
of
the
need
of
publicity
and
its
extent
of
reach
director
Indrajith
Lankesh
has
worked
out
new
styles
for
his
new
directorial
venture
Aishwarya
starring
Upendra,
Deepika
Padukone
and
Daisy
Boppanna
in
lead
roles.
He
has
already
released
the
audio
of
the
film
in
a
grand
scale
at
Chancery
Hotel,
invited
the
dealers
of
the
cassettes
and
CD's,
attracted
the
UB
and
Reliance
companies
for
further
boost
up
of
the
film.
Now
he
is
concentrating
on
the
Radio.
In
Mirch
Masala
program
he
has
made
such
an
arrangement
that
the
songs
of
the
film
Aishwarya
would
be
available
in
all
coffee
shops.
Not
satisfied
with
all
these
channels
Indrajith
Lankesh
is
now
prepared
a
program
with
the
help
of
thousands
of
people
at
Kanteerava
studio
in
association
with
Udaya
TV.
This
is
the
musical
evening
of
two
and
half
an
hour
shot
exclusively
for
the
satellite
channel.
Within
a
week
of
release
of
the
film
Aishwarya
this
program
would
appear
in
Udaya
TV
says
Indrajith.
What
is
great
about
this
intelligent
and
stylish
director
is
that
he
has
used
all
forms
of
media
for
the
promotion
of
the
film.
He
has
shown
the
path
for
others
to
follow.
Indrajith
Lankesh
has
bought
the
BKT
rights
of
his
film
Aishwarya.
He
is
no
doubt
the
combination
of
creativity
and
intelligence.