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Gangaraj elated with Shivaji rights
Thursday,
February
08,
2007
The
news
that
H.D.Gangaraj,
former
president
of
the
Karnataka
Film
Chamber
of
Commerce,
has
now
emerged
victorious
in
the
competition
to
obtain
the
distribution
rights
of
the
hugely
expected
Rajnikanth
starrer
Shivaji.
Gangaraj
has
expressed
his
happiness
for
the
help
extended
by
Superstar
Rajnikanth
for
his
help
to
clinch
the
deal.
Concerning
the
Andhra
rights
of
the
film,
the
news
is
that
Telugu
film
producer
and
distributor
Bellamkonda
Suresh
who
became
popular,
albeit
in
a
negative
way,
after
Telugu
actor
Balakrishna
had
shot
him
and
another
astrologer
in
his
house
has
acquired
the
Telugu
dubbing
version
of
the
film
for
the
state
of
Andhra
Pradesh
for
a
whopping
Rs.14
crore
rupees.
But
why
distributors
fight
with
each
other
to
get
the
distribution
rights
of
Rajnikanth's
films
is
itself
an
interesting
story?
The fact that Rajnikanth enjoys a huge box office appeal and his films have always performed better output is one primary reason for the way distributors literally wage a war with each other to obtain the distribution rights of Rajinikanth films.The other reason is the trust which Rajnikanth enjoys. When Rajnikanth got to know that his own film Baba did not do well and the distributors were losing money from his film, he immediately called all of them and made good all their losses.
Shivaji is produced by AVM Productions but the distributors still believe that Rajnikanth will definitely intervene in the event of any loss. But as a film distributor puts it, the chances of Shivaji ending up as a failure is just one to two percent. That is because Rajni enjoys a international image and his films will be seen by all sections of audience cutting across barriers of caste, religion, language and economic status.
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