Neene Neene is all set to be the first Kannada film to be released in India, US and Australia on the same day, June 6th. Even within India, Neene Neene will be released simultaneously all over Karnataka, New Delhi and Mumbai. This is a new turning point for Kannada films as previously, non-resident Kannadigas only got to see their favourite Kannada film much after their release in their native land.
K.M. Veeresh, the distributor, also plans to release Ganga Kaveri and Chickamagaloora Chikkamallige in more than a couple of countries abroad. He says, "Film producers are yet to realize that there is a vast untapped gold mine waiting to be exploited. Other South Indian languages have reaped enormous benefits from the simultaneous release of their films abroad."
Producer Basava Reddy is quite new to film production, but his business acumen has been handy while making Neene Neene, starring Dhyan and Aishwarya Nag. He says that distributing the film simultaneously in Indian cities with large Kannadiga populations will rake in the moolah.
Neene Neene, directed by actor-turned-director Shivadhwaj, has some good tunes by Sri Murali that have already climbed the music charts. The director says, "This film will definitely strike a chord with the new generation and the young family audiences."
Dhyan says, "This is the first time that I have portrayed a very matured role, that of a married software professional in my career. I am extremely happy to act in Shivadhwaj's film."