RGV said that Phoonk has shocked the industry by getting a 100% opening across the country. It has broken the concept that a film with no songs and no stars cannot be successful at the box office. He opined that it is the subject of the film which warrants whether you need a star or not. "You may not have stars but then, you should have a subject which is good enough for an audience to be enticed enough to walk into theatres, just like Phoonk did," he added.
Phoonk is a film about black magic with Sudeep in the lead role. The film had a grand opening on Friday the 22nd August and is all set to be a big hit. Sudeep, who is also a director in Kannada, will be elated by the success of his first Hindi film. He is currently busy directing and acting in Veera Madakiri.