Malayalam
cinema
seems
to
be
finally
getting
a
respite.
The
infighting
among
the
various
theatre
owners'
associations
like
the
Exhibitors'
Federation
about
the
number
of
release
centres,
have
finally
given
up
the
dispute.
After
state
ministers
M.A.
Baby
and
Paloly
Mohammed
Kutty
stepped
in
to
resolve
the
dispute,
the
associations
have
agreed
that
producers
and
distributors
will
be
free
to
release
their
movies
in
as
many
centres
as
they
wish.
This
decision
should
come
as
a
relief
to
the
industry
that
currently
releases
a
film
at
a
maximum
of
48
centres.
Other
states
like
Tamil
Nadu
and
Andhra
Pradesh
distribute
their
films
without
any
limits,
with
prints
sometimes
even
exceeding
500.
With
the
new
freedom,
Malayalam
films
can
be
released
in
upto
100
centres
from
next
season
onwards.
This
should
make
cash
returns
easier,
within
a
couple
of
weeks
of
release,
also
helping
the
industry
to
finalize
box
office
positions
and
audience
inflow
within
a
week.
The
new
move
will
also
help
in
controlling
piracy.
With
the
installation
of
new
satellite
projection
techniques,
the
new
theatres
that
are
converting
into
release
centres
will
find
it
convenient
to
convert
to
release
stations
without
having
to
worry
about
getting
prints
in
time.