The movie features newcomers Nishan, a product of FTII Pune, Rima, a former Miss Kerala runner-up and model and the VJ turned actor Asif Ali. The shooting of the movie has been mostly in and around Thiruvananthapuram, Kerala. Mammootty's Playhouse will undertake the distribution of the film, Rithu.
Filmmaker Shyamaprasad known for his serious brand of movies is coming up with his latest movie Rithu which aims to target the modern day youth. The story revolves around the lives of three friends who are professionals by vocation. They have their own values and opinions about life and their goals set as well. The twist takes place when they confront real life and the biting reality lays its clutches on them firmly.