They demanded, that the government should give a subsidy of Rs 20 lakhs and should authorize the Kerala State Chalachitra Academy to recognize such movies.
Sasi Paravoor, general secretary of the forum stated that all Marathi films made in Maharashtra receives Rs 40 lakhs as subsidy from the state government. The number of Marathi films has increased in the state after getting these kind of grants.
T.V. Chandran, the director of the forum said, “The irony lies in the fact that the Malayalam films in Kerala require English subtitles to make it explicable for the awards committee chairman, who belongs to another state."
"On the other hand, the other state governments never invite any Malayalam filmmaker from Kerala to judge the movie awards there. Only a filmmaker in Kerala is required to spend Rs. 1 lakh in order to provide subtitles for his movie." He added.
Moreover, the forum president Lenin Rajendran stated that only the state Chalachitra Academy should handle the registry and publicity clearance needed before it can be presented to the censor board. And the Film Chamber of Commerce should not have similar functions. The better quality movies should also be exempt from entertainment tax. The quality movies should be assured of getting screened at the government theatres, at least.