Peruchazhi, the upcoming
political-comedy flick starring Mohanlal is making headlines with the
varieties of promotional activities conducted by the team.
Peruchazhi is the first movie in Mollywood to be promoted in the
railway stations and trains. The movie's posters and logos will be
displayed on the Parasuram Experss and Eranad Express from this
Malayalam movies are actively promoted through social media
these days. Promoting movies in public places and transport systems
is also a common practice in Malayalam cinema; but movie promotions
in railway stations is a new experiment in the promotional
Peruchazhi is directed by Arun Vaidyanathan, who earned
huge critical acclaims with his debut movie, Achchamundu
Achchamundu. The movie is produced by Vijay Babu and Sandra
Thomas under the banner Friday Film House. The movie is penned by
Arun Vaidyanathan and Ajayan Vasudevan.
Arvind Krishna handles the cinematography and Vivek Harshan
handles the editing for the movie. Arrora composes the music score.
The movie will feature Mukesh, Aju Varghese, Delhi Ganesh, Shankar
Ramakrishnan, Vijay Babu, Baburaj, Ramesh Pisharady, Aswin Mathew
and Sandra Thomas in the supporting roles. Ragini Nandhawani plays
the female lead opposite Mohanlal in the movie.