Poomaram,
the
upcoming
Kalidas
Jayaram
starring
campus
story,
directed
by
Abrid
Shine
has
started
rolling
in
Ernakulam.
The
pooja
ceremony
of
the
movie
was
recently
held
at
Maharajas
College,
Ernakulam.
Jayaram,
the
popular
actor
and
Kalidas's
father,
gave
the
'first
clap'
for
the
movie,
while
his
mother,
former
actress
Parvathy
performed
the
'switch
on'
ceremony.
His
younger
sister
Malavika
was
also
present
at
the
event.
Several
eminent
personalities
from
the
film
industry,
including
the
veteran
film-makers
Joshiy,
Kamal,
Sibi
Malayil,
etc.
were
also
present
at
the
event.
The
filming
of
the
first
schedule
will
begin
by
next
week.
Abrid
Shine,
the
director
revealed
that
Poomaram
was
not
a
script
which
is
written
for
Kalidas;
but
the
team
decided
to
rope
in
as
he
perfectly
suits
the
role.
A
newcomer
will
essay
the
female
lead
in
the
movie.
Along
with
Kalidas,
a
group
of
newcomers
will
also
appear
in
the
key
roles
in
the
movie.
The
team
is
busy
conducting
the
auditions,
for
the
rest
of
the
star
cast
at
the
various
popular
college
campuses
of
Kerala.
It
is
the
Mollywood
lead
role
debut
for
Kalidas,
who
is
familiar
to
the
audiences
as
a
child
artist.
He
will
soon
make
his
lead
role
debut
in
Tamil,
with
the
upcoming
project
Oru
Pakka
Kathai.