Thullatha
Manamum
Thullum
This
film
provided
a
major
breakthrough
in
the
acting
career
of
Vijay.
The
film,
that
featured
Simran
as
the
leading
lady
was
a
big
success
in
Kerala
too.
Vijay,
who
had
a
lover
boy
image
back
then
in
Tamil
Nadu,
established
the
same
in
the
minds
of
the
Kerala
audiences.
The
runaway
success
of
the
movie,
provided
Vijay
a
fan
base
in
Kerala.
Kushi
&
Shajahan
-
When
He
Won
The
Hearts
Of
the
Youngsters
Well,
Kushi
(2000)
was
yet-another
light-hearted
romantic
movie,
that
catered
well
to
the
urban
audiences,
as
well.
He
further
established
his
lover
boy
image
with
this
film
and
the
movie,
set
against
the
backdrop
of
college,
earned
him
the
love
and
admiration
of
youth
audiences
in
Kerala.
He
extended
that
winning
streak
with
Shajahan
(2001),
which
yet
again,
was
a
love
story.
Ghilli
&
Pokkiri
-
Rise
Of
The
Mass
Hero
Ghilli
(2004)
wasn't
the
first
film
that
featured
Vijay
in
the
mass
hero
avatar.
There
were
films
like
Badri,
Youth
that
explored
the
action
hero
in
him.
But,
it
was
Ghilli
that
started
off
his
success
run
as
a
mass
hero
in
Kerala.
Later,
his
Pokkiri
(2007)
helped
him
gain
a
superstardom
in
Kerala,
with
the
audiences
falling
in
love
with
his
style
and
acting.
The
Dull
Phase
There
was
a
time,
when
Vijay
was
losing
his
dedicated
fan
base
in
Kerala.
His
films
like
Kuruvi
(2008),
Villu
(2009),
Sura
(2010)
etc.,
failed
to
make
an
impact
at
the
Kerala
box
office,
despite
getting
a
grand
release.
The
actor
was
heavily
criticised
for
following
the
same
style
in
each
film.
The
Strong
Comeback
To
Emerge
As
The
King
After
a
few
slumps,
Vijay
bounced
back
strongly
in
Kerala,
with
the
film
Velayudham
(2011)
that
emerged
as
a
success,
despite
facing
tough
competition.
But,
it
was
Thuppaaki
(2012)
that
sealed
his
superstar
status
in
Kerala,
yet
again.
It
was
followed
by
blockbusters
like
Kaththi,
Theri,
Jilla
etc.Yes,
the
actor
in
him
had
to
face
flops
in
between,
but
still
most
of
his
films
open
big
at
the
Kerala
box
office.