On the occasion of the launch, many well-known artistes like Raghav Sachar, Shilpa Rao, Sachin Gupta, Aditi Singh Sharma, Sumedha from the music industry were present. Kshitij's guru, Pandit Bhabdeep Jaipurwaley and Pandit Rattan Mohan Sharma were also present at the launch.
Before the launch, on public demand, Kshitij sang the title track of "Ae Dosheeza" which made everyone present to move along. Salim Merchant said, "Kshitij has a really good voice and as we all know, he has sung rock and pop in the album in a very delighted manner."
Kshitij thanked Sayed Kadri and Salim Merchant saying, "Salim Sir and Sayeed Qadri have both honored this occasion with their presence. I am very happy today."
Singer Kshitij Tarey's album Ae Dosheeza was launched by music director Salim Merchant and lyricist Sayeed Qadri at Mumbai's Marimba Lounge. Released by Times Music, this album contains seven songs which are sung by the melodious Kshitij Taarey. The album is a blend of Rock, Ballad, Indian Classical Music and Club mix. The songs are written by lyricist Sayeed Qadri and the music is composed by Gaurav Dagaonkar.