(ANI): It looks like Victoria Beckham's recent reunion tour has
caused her more harm than good. Posh's comeback tour is said to
have distracted her from her responsibilities regarding her
And as a result her DVB denim range has been dumped by a string
of US fashion stores after poor sales and complaints about a lack
of promotional work. Top outlets Fred Segal and Kitson have dropped
Victoria's range including 100 pounds jeans, as the former Spice
Girl embarks on a career as a fashion designer.
"We asked her PR people so many times for her to appear but she
didn't. Celebrity lines are no different from an album or music
tour. They have to be promoted to sell," News of the World quoted
Fraser Ross, owner of Kitson, as saying.
launched the range, Victoria said, "I want everything to be
perfect." "I'm not just a celebrity with a licensing deal. There
isn't a single rivet or button that goes on a pair of jeans that I
haven't designed or tested myself," she added.