London
(ANI):
Kim
Kardashian
has
posed
dead
in
a
coffin
for
a
new
advert
promoting
The
Digital
Life
Sacrifice,
an
internet
campaign
in
which
stars
including
Lady
Gaga,
Justin
Timberlake
and
Usher
will
quit
social
networking
sites
to
raise
money
for
charity
for
World
AIDS
Day.
As
a
part
of
the
campaign
a
host
of
celebrities
will
log
off
social
networking
sites
and
not
sign
back
in
until
1
million
dollars
has
been
raised,
reports
the
Daily
Mail.
It
is
being
organised
by
Alicia
Keys'
Keep
A
Child
Alive
charity
for
World
AIDS
Day
on
Tuesday.
Jennifer
Hudson,
Ryan
Seacrest,
Elijah
Wood,
Serena
Williams
and
Swizz
Beatz
are
also
taking
part.
They
have
filmed
'last
tweet
and
testament'
videos
which
will
appear
in
ads
showing
them
in
coffins
to
represent
what
the
campaign
calls
their
digital
deaths.
Lady
Gaga
has
more
than
seven
million
Twitter
followers
-
while
3.5
million
have
signed
up
for
Justin
Timberlake's
tweets.
Alica
Keys
is
the
first
global
ambassador
for
the
Keep
A
Child
Alive
charity.
She
said
today
that
no
celebrity
had
turned
down
her
request
to
take
part.
“Once
I
got
people
on
the
phone
and
I
was
able
to
paint
the
concept
for
them,
everybody
was
in," she
said.
“We're
trying
to
sort
of
make
the
remark:
Why
do
we
care
so
much
about
the
death
of
one
celebrity
as
opposed
to
millions
and
millions
of
people
dying
in
the
place
that
we''re
all
from?" Leigh
Blake,
president
and
co-founder
of
the
charity,
she
said.