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Finally, Tamil Cinema goes to the world market with highest budget ever had. Thanks to the Superstar, who has opened a big market and a new trend in marketing the films worldwide. Rajini's Blockbuster Muthu is the first ever Tamil Cinema, which ran more than 400 days in Japan with a record collection.
After this, all his films got a simultaneous release worldwide and never makes mistake in world market. His recently released Shivaji (with a whopping Rs.800 Million budget) has created a new record in worldwide collections and caused for a boom to Tamil film business. Now his forthcoming Tamil- Telugu bilingual Kuselan's domestic rights procured by Pyramid Saimira for Rs.64 crores and overseas distribution for Rs.40 crores by Ayangaran. Film fans and distributors in the overseas have eagerly awaiting for this movie now.
Here is good news for Indian Film Industry, of course for Rajini fans. The cost of Ocher Studios-Adlabs-Warner Bros joint venture Sultan The Warrior featuring an animated Rajinikanth in a full length 3D movie touched Rs.700 million, said sources from its financier Exim Bank on Saturday.
According to the source, Sultan The Warrior will be the first ever costliest animated feature film in India and the business is expected to generate at least Rs.2.50 billion. The producers announced that the film would hit more than 1700 screens worldwide simultaneously.
"It began as a small Rs.70 million venture, but the unprecedented success of Shivaji last year saw it zoom past Rs.250 million and has now touched ten times its original cost," another believable source revealed.
While Ocher Studios is owned by Soundarya, daughter of Superstar Rajinikanth, Adlabs is owned by Anil Ambani. It is remembered that actor Ajith Kumar has been signed to play a key role in Ocher Studios' untitled solo maiden venture in feature film segment, Soundarya told reporters on Saturday. Work on the Ocher-Warner Bros joint venture, a sequel to Rajinikanth's earlier Blockbuster Billa (recently remade for Ajith) will begin in April next year