The actor is excited about his image makeover film and has labelled it as an RGV(Ram Gopal Varma)-style action film. Rowthiram also has a darker shade of violence. He claims that he is playing the role of an angry young man with loads of attitude.
The 31-year old is pairing Shreya Saran and Preeti Jhangiani in Rowthiram, which is releasing this Friday. The interesting part of the film is that Bollywood choreographer Ganesh Acharya has performed the role of a villain in the movie, which also features Prakash Raj Jayaprakash and other in the cast.
Jeeva is getting ready for one of the biggest releases of his career. After tasting success with KV Anand's Ko, the actor is gearing up for his second commercial entertainer of the year, Rowthiram, which is his first full length all-out action movie.