7aam Arivu theatrical rights of Kerala sold for record price
News
oi-Prakash
By Ramchander
Surya's
fan
following
is
increasing
with
his
every
film.
Especially
in
Kerala,
the
actor
has
become
very
popular
in
the
last
few
years,
as
his
movies
like
Ayan,
Ghajini,
Vaaranam
Aayiram
have
done
good
business
in
the
God's
own
country.
As
a
result,
the
theatrical
rights
of
his
forthcoming
film
7aam
Arivu
have
been
sold
for
a
record
price.
Sources
close
to
the
production
have
claimed
that
the
makers
of
the
film
have
sealed
the
deal
recently.
They
have
sold
the
theatrical
rights
of
7aam
Arivu
to
Divya
Pictures
for
whopping
Rs
2.50
crores.
It
is
the
highest
ever
paid
price
for
Surya's
film.
The
Tamil
movie
will
hit
the
screens
in
100
theatres
in
Kerala
alone.
Earlier,
Surya's
Singham
was
sold
for
Rs
75
lakhs
and
the
movie
went
on
to
collect
close
to
Rs
2
crores.
Considering
this,
the
makers
of
7aam
Arivu
hiked
the
price
this
time,
as
Surya's
movies
have
been
doing
well
in
Kerala.
7aam
Arivu
directed
by
AR
Murugadoss
is
produced
by
Udhayanidhi
Stalin.
The
movie
stars
Surya,
Shruti
Hassan
and
Hollywood
actor
Johnny
Tri
Nguyen.